Cottonwood

Understanding the Food, Beverage &
Agribusiness Market

1

The Food sector is not a high growth sector - No one wakes up on New Year's Day and resolves to eat more food in the coming year!

2

However - a deep understanding of the industry helps to identify and implement the "right" strategies to successfully grow great Food, Beverage and Agribusiness companies.

3

Consumers are increasingly invested in their diets, creating a growing, $1+ trillion global market for healthy and functional foods.

4

They are obsessed with reading the labels of the food they purchase.

1

The Food sector is not a high growth sector - No one wakes up on New Year's Day and resolves to eat more food in the coming year!

2

However - a deep understanding of the industry helps to identify and implement the "right" strategies to successfully grow great Food, Beverage and Agribusiness companies.

3

Consumers are increasingly invested in their diets, creating a growing, $1+ trillion global market for healthy and functional foods.

4

They are obsessed with reading the labels of the food they purchase.

Consumers need to know five things

Cottonwood Growth Partners have spent 30+ years successfully understanding the consumer preferences that drive above market growth
Foods that are meaningfully differentiated on the basis of health can command a sustainable price premium.
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